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Opportunity Tracker
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| Account | Status | Priority | Channel Mix | Core Issue | Potential Impact | Tombras Select Angle | Measurement | Next Step | Owner | Notes |
|---|---|---|---|---|---|---|---|---|---|---|
|
ClearChoice
Healthcare
|
In Discussion | High | Linear-heavy |
High frequency saturation driving inefficient effective CPM |
~$10M+ reallocatable spend
with minimal reach loss
|
Reallocate into guaranteed on-target CTV |
VideoAmp + cross-screen |
Align with senior client stakeholders and finalize pilot scope |
Case study in progress |
|
|
Dave & Buster's
Entertainment
|
Identified | Medium | — |
Pending media analysis |
TBD
|
TBD |
TBD |
Request media data for analysis |
— |
— |
|
Fogo De Chão
QSR / Restaurant
|
Identified | Medium | — |
Pending media analysis |
TBD
|
TBD |
TBD |
Request media data for analysis |
— |
— |